This guide shows how to set up product bundles and checkout volume discounts so customers buy more, without confusion at checkout.
https://www.youtube.com/watch?v=JM2szRzDkbw
Table Of Contents
Increase AOV and CVR by presenting clear, simple, persuasive volume discounts across the entire purchase journey - without creating confusion or checkout friction.
There are two completely different systems for increasing AOV using quantity incentives:
Each has different psychology, placement, and impact.
This SOP covers both systems and how to structure them correctly.
Volume discounts work because they: